9/5/2023 0 Comments Sports fan widgetIt would have been difficult to form any meaningful connection with a club that was based on the other side of the globe. There was no other choice since news did not travel across the globe in the same way as today. allow also means that it’s easier for supporters of opposing teams to get into slanging matches, too.įor most of the history of professional sports, supporters came from the local area. Though, of course, the easy communication that Twitter et al. In this instance, technology is helping to facilitate a greater connection between supporters. ![]() Both technology and sports fandom are all about connection. This is desirable at all times but is extra exciting during big events, and especially so when there’s a controversial decision. Now? They can simply log in to Twitter and see what everyone is saying about the action. Pre-technology, fans had to make do with talking with whoever was in their immediate surroundings, which, more often than not, was in a bar after the game. But technology has allowed them to discuss the game’s action with a much bigger selection of supporters. ![]() Sports fans have always discussed their clubs with fellow fans. In this sense, technology allows newcomers to enjoy a deeper connection with a sport more quickly than in the past. Via their smartphone, they can find tips and predictions and enjoy the action from an involved perspective, rather than just as a spectator. But with technology, distance from the event is removed from the equation. A newcomer to the sport would find a horse racing event like Cheltenham difficult to enjoy unless they were attending in person. This is especially beneficial when it comes to sports where a higher level of engagement is required to enjoy the action to the fullest, such as horse racing. If they don’t, then no big deal - nothing has been lost. Thus, tech essentially allows fans to dip their toes in the waters of other sports. With a few taps of the keyboard and clicks of the mouse, a person can dive into a new sport without exerting time, energy, or money. The ubiquity of technology allows fans to experience new sports in an easily accessible, risk-free way, too. Clubs can control their narrative supporters can get the information they want without turning to traditional media. This is mutually beneficial for both the clubs and fans. With a simple click of a button, even casual fans can get access to behind-the-scenes footage, player updates, and other goings-on at the club. Now, that access comes free through Twitter, Facebook, and Instagram. Of course, hardcore fans have always found ways to get close to their clubs through special memberships, newsletters, and subscriptions to premium TV channels and websites. Today, fans and clubs have more direct access to one another through their social media channels. In the past, the connection between club and fan was - on non-game days at least - in the control of the media institutions that covered the clubs. So anything that can help foster that connection will be a good thing. It’s more than just a passing interest: it’s a love that sometimes runs as deep as family love. Sports fans are passionate about the clubs they support.
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